Abhishek Pattnayak

Modern marketing is undergoing constant evolution. New challenges in building a brand, communication, go-to-market strategies, demand generation, lead generation, sales enablement, and customer acquisition are just simple objectives for marketing.

Today marketers are tasked with owning numbers and marketing is no longer a cost centre.

With 20+ years of experience in marketing and making marketing a profit centre, I am a witness to the global marketing shift.

I am crazy about creating unique growth opportunities, and I am relentless.

I do this by using a variety of marketing strategies including but not limited to traditional marketing, digital marketing, guerrilla marketing, growth hacking, content marketing, affiliate marketing, social media marketing, referral marketing, CSR etc in SaaS, IT, EdTech and eCommerce domains.

I launch products in international and national markets, create awareness, generate demand by identifying BANT leads, acquire customers, retain customers, grow customers and turn them into lifetime valuable relationships in both B2B and D2C environments.

I have successfully delivered high-performance marketing projects in B2B SaaS (HubSpot, Bitrix, Rubicon, QualitiaSoft, eMudhra DSC), eCommerce (Myntra, Puma, RayBan, Identiti), eLearning and EdTech ( Simplilearn, iNurture, KnowledgeHut), FinTech ( Finacle, 3i Infotech), IT Products ( Enterprise Servers), ITeS ( Infosys BPO - Performance Driven Outsourcing Services).

I hope to work with you soon.